This one is great because it kinda ties in with Myth #1.
Most businesses will send an email like the one I described above, completely turn their subscribers off from ever wanting to buy from them, then confidently proclaim that “email marketing is dead”.
So why is it that for every $1 put into email, on average, $42 comes out? (Digital Marketing Association, 2019)
Well that ^^^ is what can happen with the right kind of email marketing strategy.
A strategy that makes your subscribers feel listened to, thought about, and actually connected to your business in a meaningful way.
THAT is the kind of email I’ll be showing you to write over the course of the 1 Email Workday Challenge.
...And I can’t wait for you to start tapping into that potential too.